IDM Fund: Discoverability and Commercialization Program (formerly IDM Fund: Marketing Support)
IDM Fund: Discoverability and Commercialization Program
DeadlineDecember 18, 2023
5:00 PM EST
IDM Fund: Production and Concept Definition
Deadline 1April 3, 2023
5:00 PM EST
Deadline 2August 28, 2023
5:00 PM EST
IDM Fund: Global Market Development
DeadlineApril 24, 2023
5:00 PM EST
The Ontario Creates Interactive Digital Media (IDM) Fund is aimed at strengthening and stimulating economic growth in the interactive digital media sector. These guidelines outline the IDM Fund Discoverability and Commercialization program, designed to increase the visibility and financial viability of projects that receive Production support through the IDM Fund.
The Discoverability and Commercialization program is open to IDM Fund Production recipients for activities that take place during and/or after a product is made publicly available to an audience (Public Launch, see page 2 of Guidelines for details). Activities must commence within 18 months of Public Launch and conclude within one year of notification of a successful application.
In assessing the proposed activities, Ontario Creates will take into account the extent to which they drive engagement, increase product reach and facilitate revenue generation. Funding is limited. Applications are evaluated on an ongoing basis as they are submitted. The priority is to support activities that have clear and measurable results projections with a plan to achieve these goals.
Continuous, closes December 18, 2023
Activities must commence within 18 months of Public Launch and conclude within one year of notification of a successful application. Applicants are encouraged to submit their application at least eight weeks prior to requiring funds in order to provide sufficient time to process the application,
The Discoverability and Commercialization program will provide a non-refundable contribution of up to 50% of the budget for eligible activities with a minimum contribution of $15,000 to a maximum of $50,000.
Note: Full eligibility requirements and details can be found in the IDM Fund: Discoverability and Commercialization Program Guidelines and the Ontario Creates Program Policies document. Please read the guidelines completely before beginning your application. Ontario Creates reserves the right to revise Guidelines and Application Forms.
Before submitting an application, applicants must first provide an update on the status of their IDM Fund: Production project to the relevant Program Consultant by sending an Applicant Inquiry from their project page in the OAP. The applicant must receive approval to apply from the Program Consultant.
All applications must be submitted via the Ontario Creates Online Application Portal (OAP). Applications submitted by any other method will not be accepted.
For technical assistance, please contact the OAP Helpdesk at email@example.com.
Guidelines and Template
Program Consultant, Industry Initiatives
Enquiries regarding the Online Application Portal (OAP) should be directed to firstname.lastname@example.org.
To receive notification of upcoming deadlines and program updates, please register here with your complete contact information, including your full name, company name and telephone number, as well as the name of the program that you are interested in.